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Prim ImproperPrim Improper next level nail art handmade in Aotearoa

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USA SHIPPING IS BACK!

To celebrate, we're adding a FREE gift to every USA order for the rest of the month (that's right, we'll match your shipping cost in free goodies!)
Icon 1 Made in NZ
Icon 2 DIY & Pro Products

SCALED FOR SHORT NAILS, STYLED FOR MAXIMUM IMPACT

PETITE COLLECTION

SEEN & CELEBRATED BY

HANDMADE IN AOTEAROA

All of our products are made to order right here in Auckland, New Zealand.

completely customisable

Customise the size and colour of any of our designs - or create your own from scratch!

diy & salon options

Check out our range of Nail Transfer Tattoos and Professional Nail Foils to find your perfect products.

worldwide shipping

Speedy international delivery and FREE shipping with orders $79+ in NZ or $169+ worldwide.